Home staging: Showing around potential buyers
The average buyer spends less than 15 minutes viewing a home, so every
minute you spend with them is critical. The right attitude can make
or break a sale, so make your buyer feel at ease.
It goes without saying that you must present your home immaculately,
and that buyers must understand the function of every room. But there
is much more that you can do to help them enjoy viewing your home.
1. Never turn down a viewing, when a buyer asks to come round at 7am
in the morning there's a very good reason for it, if you're the only
person he wants to visit that agrees to a 7am visit, you'll be the
one who sells.
2. There's nothing more frustrating than arriving at a property and
having nowhere to park, so be prepared to give up your parking space
or supply parking permits for your road.
3. Make sure you're well dressed for your viewing, you don't have
to go over the top, but making an effort will show buyers you are
serious about selling.
4. Always be polite and friendly, even at an awkward time, ask them
if they want to be shown around or wander at will, and be on hand
to answer any questions. But never bore them, the last thing they
want to listen to is you harping on about your light switches, airing
cupboards and combi-boilers.
5. Know the information about your home. With the new home buyer packs
about to become a legal requirement, it would be a great idea to have
a small home buyer pack ready for your viewers to check with information
about when the wiring was changed, the central heating put in and
the boiler was last serviced. If you live in an old house, know your
history, buyers love it.
6. And last but not least, people feel uncomfortable about second
and third viewings, so always make them feel they can come back whenever
they want. If they like you, they'll like your house.
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